Depending on your needs and plans you should agree with yourself the financial goals, how much time you want to invest to earn that certain amount of money that will allow you to: buy that nice dress¸ pay for an (extra) holiday trip a year or to quit your job. If you set that goal for yourself, it is more easier to work towards it, as you will align all other business decisions with that goal. If you want to be fast, you need to take more risk and invest more money, but if you want to be more relaxed this will enable you to slowly set up your franchise and to use less resources (money and time). It´s up to you, but you should write your goal and stick to it as long as possible.