6A Virgin Hair Extensions Promo

6A Virgin Hair Extensions

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Why Email Marketing is cheap and effective?

Why Email Marketing is cheap and effective?

No matter if you sell only online or in combination with a salon, email marketing can help you grow your audience and convert prospects into loyal customers – at a fraction of the cost of most other marketing channels.

You can build relationships and brand recognition. Promote events and sales. Plus, it’s easy to coordinate email content with social media. And with the right tools and support at your fingertips, you can achieve all of that – no design or coding experience needed!

Email That’s Easy And Effective

You don’t want to spend a lot of time creating emails. Aweber gets´ that. For easy and effective email marketing, Aweber is pleased to provide:

BEAUTIFUL EMAIL TEMPLATES With over 600 customizable, mobile responsive drag-and drop email templates for broadcasts and follow ups, your messages will look great wherever recipients open them.

DRAG-AND-DROP MESSAGE EDITOR Want to add in an element, like a headline, button or image? Just drag it into your message and drop it where you want it. It’s that easy!

INDUSTRY–LEADING DELIVERABILITY Aweber has been helping businesses grow with email since 1998. And with over 99% deliverability, they will get your messages where they need to be: in the inbox.

guide-getting_started

Email That Grows Your Business

What’s an email newsletter without subscribers? Aweber will help you grow your audience so you’ll have people reading, and responding to, what you’re sending out.

SIGN UP FORMS Choose from a variety of templates, customize them with different fields and start getting subscribers from your website. AWESOME APPS Grow your lists with dozens of services that plug into AWeber, such as:

Facebook: Install a sign up form on your page to convert your fans to subscribers.

PayPal and Shopping Carts: Turn your buyers into subscribers, and send targeted offers by adding them to special lists based on purchases.

Plus, many more – so you can connect your email marketing to all the online tools you use.

RUN SPLIT TESTS Create different forms, then test which one gets more subscribers so you can build your list faster.

IN–DEPTH ANALYTICS As you’re growing your audience, our detailed stats will help you measure success. Quickly see who’s opening, clicking, downloading and buying (and who’s not). With a click, you can create new segments and send targeted emails to those groups for even greater relevance and impact.

Try Aweber now

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Start Your Free Trial Today
Start Your Free Trial Today

A marketing campaign that sells all your hair

Home 9 2015 9 December

Marketing Campaign

Sell all your hair by planning the right marketing campaign. You do not need a huge marketing budget, all you need is a well organised marketing campaign.

The best performing marketing campaign is a combination of online advertising and direct marketing, do not only invest your time and money in online activities. Make sure you also build a database with leads and clients. Collect email addresses like a schoolboy collects flint.

I have to warn you before you start, to get your marketing campaign working for you have to keep on improving this campaign. Over and over again. And work it up to higher numbers, start small, have it work for you and then you increase the numbers, upscale the effort of your marketing campaign and get those higher sales.

Analytics

Okay, of course you did not start in the hair business because you love figures, but I can tell it will help you to spend some time in counting number of visitors, pageviews, most visited webpages etc. You can find all this data in Google Analytics, a free tool that keeps track of all your online activity. Figures are the thermometer of your marketing campaign. They will show you if and where you have to add some more or do less.

If you want to get more insight you can step up and see to get a full understanding of what visitors like or skip on your website. There are several programs to monitor eye gravity heat maps, user behavior, scroll maps, conversion rates, conversion from source and more etc..

You have to do some conversion analytic s, find out:
• the exact keyword you use for your advertisement and the landing page combination that’s getting the sale
• Combined with other data, you’ll have a complete view of the users behavior

Avoid to send a message if your client is asleep

Now you can start with behavior and predictive targeting, it’s a waste of time and money if your target audience does not read your messages, simply because they are asleep for example.

Would You Like to Make $ 30.000/month for Only $ 29/month?

You can target:
• The days of the week and even time of the day your ads will run
• The geographic location you should target
• User behaviour
• Demographics, age and sexes of your visitors
Interest in certain fields, marketing is a holistic approach, you clients are not only looking for new hair extensions 24/7, they have other interests but if you also pop up at events involved in those other interest you get noticed.

Take in your survey into account every customer and every lead, also investigate non buyers. If a non buyer ends up at your website but does not buy there is a chance you can offer them an adapted product or service. You should also use the eldest skill of the world, to listen to your customers, what they are looking for and how do they want it to get presented. Ask feedback via email and then call them.

And please be patient, on an average it takes at least 7 to 8 times before it works well.

tips if you set up your marketing campaign

If you set up your marketing campaign think of the following:
• Happier customers mean higher lifetime customers, meaning customers that will come back to buy more often
• Never try to create demand, do not try to force the rest of the world to buy your taste of products, and instead feed a hungry market. It’s good to be a visionary but do not offer awesome products before the market is ready for it.
• People already know, unconsciously, what they want and they reveal it every day by paying for it. Therefor it helps to investigate the competition, they have where your clients are paying for today. Find out what your target audience wants the most and make it possible to them through your business.
• Use tools to find out the traffic sources your competitors advertise on and start buying the product and go through their sales process, browse through their website and check their ads.

Marketing tips to on how to start selling hair

Marketing tips to on how to start selling hair

Marketing tips if you want to know how to start selling hair

The best solution to get rid of the lack of sales is to get more customers, but how can you make this happen? This is the basic question for everybody who wants to know how to start selling hair. You have to build up trust, your potential client needs to get familiar with you and your hair products. This is possible if you follow the next steps.

It’s important to know in the beginning, the number of visitors to your site, also called the traffic, is not very relevant. First you need to be sure you are able to offer your clients a smooth sales process. So wait spending money on Search Engine Optimization (SEO), because that will be a waste. If you want to know how to start selling hair or how to sell more extensions it’s better to invest in the sales process. Try to turn these visitors into a lead, somebody that knows about your brand and somebody you have contact with. A lead contact is worth 30 times more than what a visitor is worth, so it pays off to invest in this conversion.
How To Sell Hair Extensions From visitor to Client

How to turn a visitor into a lead

There are several ways to turn visitors into a lead, the key thing is to get the attention of the visitor for your hair brand and to exchange contact details. If you walk on the street to hold a market survey, make sure after the talk share your business card and get the email address of the person you talked with. Always make sure you have something to share with people you talk to and at that same moment ask them for their contact details and promise them to keep them updated. Send them a thank you note the next day, now you have broken the ice and an excuse to start building a relation.

Nice, but how does selling hair work online?

To get leads online does not differ that much from real life, you need to get the attention of your visitors. So what about to offer your help to solve the biggest problem your clients are facing. Make sure it’s in line with your products and make sure you do not give away the complete solution, because then you will not be able to stay in business because you shared everything for free. Offer something that moves your visitors some steps closer to the end result.

You can offer a sample, or a document with guidance or anything that involves in the solution and combine this with the exchange of their address. Now you can start to send them your newsletters, and every time you send a mail they will see your name, regardless if they open it or even click on your links in the newsletter. But of course it is more rewarding if your subscribers, who are now an official leads!

Evaluate your mailing list regularly, what kind of headers make receivers into readers and a step further what kind of links so irresistible for the readers not to click on and to visit your website with a special offer or interesting information.

On the website of Aweber you can find a numerous of ideas and tips to improve your mailing lists and thus to nurture your leads. Because the next step is of course to turn your leads into clients. Why don’t you just follow a free webinar from Aweber on how to work and make money with eMails.

You can learn everything, from

How to set Up Your Account In 15 Minutes

Points covered:
Basic List setup
Welcome Message creation
Sign Up Form creation and placement

3 Key Email Newsletter Stats You Need To Track

Points covered:
What kind of subscriber activity can be tracked
Why track subscriber activity
How to identify and create segments

How To Build Sign Up Forms People Will Actually Fill Out

Points covered:
Sign Up Form strategies (getting people to notice your form, incentives to sign up)
Using and editing Form templates
Form placement
Overview of different Form types

How To Cultivate Happy Subscribers Using Follow Ups

Points covered:
Building a series of Follow Up Messages
Content ideas for Welcome Emails and other Follow Up Messages
Real world examples of Follow Up Messages

How To Put Together An Effective Email Newsletter

Points covered:
Using the Broadcast tool to create Newsletters
Content ideas for Newsletters
Scheduling and formatting tips

Just watch the webinars at a time convenient for you and start building a strong, beneficial client relation with everybody that visits your website or shop!

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