Start your own happiness project to get better results selling hair

Start your own happiness project to get better results selling hair

This morning, when I opened my inbox, I found a very kind mail from South Africa, written by Ntsiki.

Ntsiki, shared with me a very sweet thank you note, and I really appreciate a note from a happy client.

happiness project

 

 

 

 

Your own happiness project

It is very rewarding to receive feedback like this from visitors of my website, subscribers of the newsletter, followers on social media or a client. A reward that can’t be expressed in dollars, but in a much higher value of life, happiness. And Ntsiki was the sparkle for this post about how your own happiness project can improve your performance as a hair selling business.

If you are in the business of selling hair, or in fact in any business and you only go for the money, you miss something. Of course, money is important, it helps you to pay the bills or to achieve other things in life, like education, vacations, or to support others. But I truly believe your main driver is the desire to help others and to make it a better world, when you start a business. The passion to help people to gain confidence because you help them with exactly what they need. For this I love pictures from all of you with happy customers, people with a sparkle in their eyes on the after picture, thanks to you and your hair extensions.

How does it work

If your passion for happy clients is your main driver, you’ll notice it is like the flue but then much healthier. And it’s contagious because your happiness, your passion will be transferred to the people who visit your hair store and it helps to convert them into a client.

A great way to show the world you go for happiness, for both your client and yourself is not too simply compete on price, do not make selling hair extensions like selling a commodity like oil, bricks or anything else with the lack of emotion. Selling hair is about joy, about confidence, feeling good and again happiness. This is what you sell so this is what you should preach.

So start your own happiness project. Find out what it is that will make people feel happy because of what you do. Every time when you have contact with a prospect, a lead or an existing client, put yourself the goal to receive a compliment for your hair, your treatment or service in return. From a simple thank you, to a rewarding post on social media, it doesn’t matter, happiness is about quality not about numbers. Get those before and after pictures of your happy client and make sure you see the sparkles in her eyes!

Novelty can be a power source of happiness, the great thing is, to make another a compliment of happy does not have to cost much. You only have to invest in attention to people. Discover how structure contributes to inner calm, so for example inform your client at the appropriate time of every action between the moment an order was placed to the delivery at home. And do not forget to thank her for the order of your hair!

You have a dream to launch your own hair store, or your hair sales are lacking behind expectations. What can you do? Give it all up and let others succeed? Wouldn’t it be great to talk for 10 minutes with somebody who not only understands the hair extensions business, but who can help you with advice too?

You are not alone, you can always call me, I have blocked some time in my calendar already. I am waiting for you! Call me, Stefan

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Lessons from Freedom Couture to become a successful and independent woman

Lessons from Freedom Couture to become a successful and independent woman

Home 9 2016 9 May

Freedom Couture Australia

Freedom Couture is founded by Francesca de Mori and the following quote on her website must inspire you too:

I started my business at 14 years old and never looked back… I was determined to be successful and an independent woman.”

This shows age is not important to start in this beautiful business, but determination to make a success out of it is.
You can learn from Francesca and see what strong points you can use to add to your marketing and sales toolkit and what you can do better for your target customers. Do not copy past a successful australian hair company like Freedom Couture, but add your personal style to it and grow!

Freedom Couture mission statement

On the website of Freedom Couture you can read “Our aim in the industry is not to make money, but to provide women with the quality of hair that feels,looks and sits exactly as if it were their own hair.
The fact Freedom Couture does not put their own gain at the first place is supported by the fact they want their Cambodian donors to make enough money to pay for education, health care and to support their families in general.
To share with your clients you are interested in making this world a better place, shows you are not in this business for the money only. Customers appreciate hair stores that are committed to help those who need our support.

Do you want to earn your money by selling hair?

Product offering

Freedom Couture has a salon in Perth Australia specialized in wefts and weaving and an online shop. In the online store she offers

  • Frontal lace wigs
  • Full lace wigs
  • Cambodian Virgin Remy Lace closure
  • Weave (straight, curly and wavy)
  • Hair products, like shampoo, conditioners and spray
  • Customized wigs

Pricing

The pricing seems to be okay, but Freedom Couture tends to be at the higher end of the market. Based upon quite a number of reviews on Youtube, and Facebook there seems to be a number of people disappointed with the hair they bought, but also a lot of happy customers.

Marketing

Freedom Couture specializes in wefts and weaves, this helps her to offer her services at a higher margin, your clients will know what you offer is always the latest innovation in the market and that you are the best in it. This again is proof that it’s better not to sell everything to everybody. Here you can only compete on price, downwards that means. But if you focus helps you to improve your margin!

The products are not only offered in a beautiful box but the story shared by the founder, Francesca, gives it a very personal touch. She combines this with some Youtube videos about Freedom Couture. This support the visitors and customers to feel a connection with the firm.

Freedom couture also emphasizes on the way they source the hair, this helps again for trust and connection to the product.
So share what you know about the origin of the hair, no need to tell your clients exactly where you originate the hair if you offer your own hair extensions line.

Customer focus

Freedom couture has a special page on the return policy, and what’s very good they do not start to put in capitals all sales are final, but:

“ We will agree to exchange any purchased product for another product of an equal value or offer store credit if the product is returned within 72 hours after the recorded receipt of the item and in original condition with uncut lace”
Imagine how a potential clients perceives this opening, it’s a positive opening, we will agree”. And of course there are some restrictions, you do not want to return hair that has been worn by a client for some time and badly maintained.

Shipping

Many online hair extensions stores want the client to pay before they ship the hair. Of course you do not want to run the risk you do ship the hair, but the client is not paying. A good thing is to reduce the days it takes before the hair extensions are delivered at the client’s home address,
Freedom Couture is able to ship, even abroad, in two or three days. If you surprise your clients with a swift delivery and perhaps even over deliver, this is a great marketing message they will share with their friends.

What do you think of Freedom Couture?

Now it’s up to you, do you have experience as a customer with Freedom Couture, or are you inspired by the story of Francesca de Mori, please share it with us.

You have a dream to launch your own hair store, or your hair sales are lacking behind expectations. What can you do? Give it all up and let others succeed? Wouldn’t it be great to talk for 10 minutes with somebody who not only understands the hair extensions business, but who can help you with advice too?

You are not alone, you can always call or App me+ 31 6 234 44 902, I have blocked some time in my calendar already. I am waiting for you! App me, and have a nice day, Stefan

Over half a million clients for your hair extensions in New York

Over half a million clients for your hair extensions in New York

Your aim is to make African American women look and feel good, and you want to start selling hair extensions, then New York is the place to be.

Women in need for hair extensions in New York

It is very important if you start your business to analyse the market, to see if it is interesting enough to start selling hair extensions. If you want to sell hair extensions in New York, you will find 8 million people around you, of which nearly half a million African American women of between 18 and 65 years old.

hair extensions in New York

 

 

 

Don’t tell me this is not enough for you, but better to zoom in and to service a special niche of this market. What niche?
For this you need to continue to analyse the market, the 500 thousand women of color looking for hair extensions in New York. Facebook will help you, to gain more insight.

Did you know 1 out of 2 of these woman is most likely to be single, 1 out of three is in management, or they work in Arts, Entertainment, Sports and Media. If it comes to favorite spending’s after clothes they love to spend money on health and beauty, and if you play the game right including your hair extensions.

You can use this information, and Facebook shares much more insight with you, to find your niche. Women working in a specific industry, or who follow a certain lifestyle. Be like an actor who prepares for a role and be that persona, read the stuff they read, watch the movies they watch and understand the ups and downs of their life.

Now you have to fit your hair extensions in this picture, what are the challenges your persona is facing and how can you make her feel more confident thanks to your hair. Everybody knows and it is proven, people who just got their hair done get the highest success rate in anything they do in the first week after the hair treatment. This is because success generates success.

The good thing is, if you manage to time your offer right. Thus in the week before your target client might face some difficulties. You hair will generate positive energy, and they will succeed that week. Thanks to the positive energy your hair gives them. They will not only become returning clients, but also true ambassadors for your hair business.

Selling hair extensions in New York is easier and more successful if you focus and manage to understand the women who are in your niche of the market.

Start selling hair extensions in New York

If you need help check our business templates and start today to find your niche and book success selling hair extensions in New York!

Start selling hair extensions in New York

Start Now Selling Hair Extensions

200k Afro American’s who want to buy your hair extensions in Chicago

200k Afro American’s who want to buy your hair extensions in Chicago

If you are planning to start a selling hair extensions in Chicago and you target for example afro American women, you have to know three things:
– How many clients can I get?
– What do they want to buy next?
– Where can I find them

In this post you will get the answers on how many women life in Chicago Illinois, with interest in wigs or hair extensions.

How many women want to buy hair extensions in Chicago?

Thanks to the census bureau you can find information about the total number of people who life in Chicago Illinois, their gender, race and some other interesting stuff. Because you want to know how many women are interested purchase hair extensions in Chicago, you only want to know women older than 18 but younger than 65.

A survey from Mintel tells us 6 out of 10 Afro American women wears wigs, lace closures or hair extensions.
The graph shows you exactly how you can find the number of women looking to buy hair extensions in Chicago.
hair extensions in Chicago

Now you know there are nearly 200 thousand potential clients, you can decide for yourself if this would be an interesting market for you.

Start selling hair extensions in Chicago

Start Now Selling Hair Extensions

 

How much do they want to buy beauty products like extensions?

To help you, it is interesting Facebook tells you, in Chicago, they have hair and other personal care products rather high on their shopping list. Only Clothing and subscription services have more priority as you can see in the graph below.

Hair extensions in Chicago

Now all you have to do is to find these clients, where do they go to both in real life and online. This is important because for example if your target audience is interested in celebrities, clothing or anything else all you need to do is to share their interest. Fine tune your advertisement, blog posts, or any other marketing message.

If you want to know how, check our business plan package

Start selling hair extensions in Chicago

Start Now Selling Hair Extensions

Interview with the son of an Indian temple hair tender

Interview with the son of an Indian temple hair tender

Home 9 2016 9 May
As a son of an Indian temple hair tender, Tippesh learned to respect and value human hair. In this interview you read about the family man and business man Mr. Tippesh Bhoomi. After he graduated and inspired by his father, he started to get in the hair business, to manufacture and to export hair of high quality with focus on the foreign customer. Tippesh explains in the interview the handling of the hair and how the company is organized.

I asked how do you source the hair and what treatment does it get? Tippesh answered: “We get the hair from south Indian holy temples and we give it a clean shampoo wash, remove the lice and we comb and re-size it.

The cleaned hair bundles go for triple wefting, then quality checking and packing.
These are the process we do for the hair.”

He raised his voice, paused for a second to build up the tension and said: “We don’t treat hair chemically like Chinese manufacturers. If we treat the hair it looks very great when a client buys it but durability of hair will be decrease.”

Read about his first export order and the response of the client, in the first interview with this Indian hair exporter

You have a dream to launch your own hair store, or your hair sales are lacking behind expectations. What can you do? Give it all up and let others succeed? Wouldn’t it be great to talk for 10 minutes with somebody who not only understands the hair extensions business, but who can help you with advice too?

You are not alone, you can always call me, I have blocked some time in my calendar already. I am waiting for you! Call me, Stefan

Introduction Call