How to become a hair weave distributor

How to become a hair weave distributor

Home 9 Tag: Marketing

How to become a hair weave distributor?

An awesome way to get a nice position in the hair market, with limited resources, is to become a hair weave distributor. It will limit the need for the money you need for your initial investment when you launch your hair extensions selling business. At the other hand you will have to work following the guide lines and the hair products of the hair wholesale company so less freedom as a boss of your own.

How to become a hair weave distributor?

There are a number of hair wholesale suppliers that are in need of distributors, in many cases they look for a collaboration with salons or beauty firms to broaden the number of sales contacts. But if you plan to only resell hair extensions and you have an interesting clientele, the hair weave distribution will work for you too.

Check hair extensions wholesale suppliers

The easiest way to start to become a hair weave distributor is to check on the internet, or more secure use our wholesale companies service. Some of them might also be offering the service to start as a distributor, depending on the firm, they require an upfront sign up fee and a monthly payment of you also have hair suppliers that allow you to start for free. Be sure to check if you are allowed to offer your clients other brands, better to know before you start than after you are a hair weave distributor for some time and you want to expand your hair business.

Who are you selling hair for as a hair weave distributor ?

When you act as a hair weave distributor you sell hair extensions from somebody else, so if the quality of the hair will change over time, when you have orders but the wholesale suppliers fails to deliver in time, your clients will blame you for it. So make sure to check other distributors, or the internet on complaints or simply the service level of the hair wholesale supplier. And do not forget to check the quality of the hair. The company might help you with fast delivery of the hair to your clients, but what if the quality is not meeting customer expectation?

Start selling hair

In most cases you can use an online registration, for some hair wholesale suppliers you need to be a licensed cosmetologist, so be sure you got your license. Most wholesale suppliers also offer marketing and ready-made websites to support their distributors. Ask how much freedom you have to personalize this website, after all you want the customers to do business with you and not with simply anybody who is a hair weave distributor of that particularly hair supplier. It’s important to be able to make the difference, because that will be the only way to grow faster than the rest of the pack.

Start selling hair online in only 10 steps

If you know how to become a hair weave distributor in South Africa, Kenya, or Nigeria, you can start a business with a low investment and with high quality hair thanks to Darling Hair.

Communicate to your hair loving clients

Once the registration is done, you can start to order hair. But before you can start to earn money, you should build a network of people with interest in your hair extensions, and this network you can turn to become loyal clients. Make sure you keep in touch with them, meet them and drink a cup of tea , anything to spent time with them. For sure you can’t meet all your clients if you are an online re-seller, but if they live nearby or when you visit their home town, why not making an appointment and have a chat. It’s important to understand their needs and to be really interested in their wishes and demands from a client’s point of view.

 

Attract more paying customers

If you are a distributor you have a lot of colleagues within the network who will all compete with you. You can beat them if you perform some marketing on your own, this beyond the marketing material you received from the distributor. A great way to attract new customers is to start a separate hair blog. On this Blog you demonstrate your own personal experience and love for hair. This gives you an advantage above your competitors within the Distributors network.

Measure your marketing and sales

To improve your sales, make sure you understand and make use of any performance tool the hair wholesale supplier provides. Only if you measure the impact of your activities you can improve your sales and grow your hair business.

Do not forget to check your coverage of any risk that might impact your hair business.

So good luck selling as a hair weave distributor and if you want to grow as you own hair boss.

Leave a comment if this post was helpful, and are you ready to make money as a hair weave distributor.

How to become a hair weave distributor in South Africa

There is a growing interest from start ups from South Africa, to become a hair weave distributor. That is understandable because the demand for weaves is growing and being a distributor combines fun, a hair business and low capital needs. We invite start ups in South Africa to contact us so we can help becoming a distributor.

Do you use the glue on wig method already to generate more money?

Do you use the glue on wig method already to generate more money?

Home 9 Tag: Marketing

The glue on wig method generates more money thanks to x-selling!

The glue on wig method can be the best method to make more profit and more happier clients. You already know you are not selling hair bundles, but a feel and look good experience. So, you have all the possibilities to sell other hair and beauty products too.

Cross-selling is a technique you can use to get a customer to spend more on your hair and beauty products. All you must do is to make them also purchasing a product that relates to what she bought already. It will increase the average order amount. A higher average order amount will help you to reduce the cost of shipping per order. This makes it easier to offer free or super low shipping, for example. And it means more profit of course.

So, use the “glue on wig” method to increase the sales. In this post I will explain how you can put in place the “glue on wig” method.

What can you use to glue down a wig?

It all starts with the need of your client. Make sure you understand her hair needs and use every opportunity to chat with her about hair. Once you have a good understanding of her hair needs you can give her the advice she needs and look for alternative products to sell.

Your client has an interest in wigs, and you notice she would like some education on this. You can help her not only with the wig, but also with her doubts about wearing a wig, like “what can I use to glue a wig?”.

It was this question that created the “glue on wig” method. Let me explain more about this.

What is the glue on wig method?

Your client enters your store or visit your web store with the idea for a specific product. This customer behaviour is also the way most web stores design their store. Check at any store the collection of products. This is most often the core of the web store.
Especially for start-ups, they will focus on hair, hair, and more hair. It shows the bundles:
– Brazilian,
– Peruvian or
– any fantasy name you have to offer and talk about technical issues (lengths, texture, and colour).

But your client is not looking for a bundle of Brazilian Body Wave. No, she is looking for a way to look good when she goes out again, or when she is having her wedding. Nobody is looking for “4 wheels, a steering wheel and two couches”. People want to be mobile! Car companies sell a driving or mobile experience, not 4 wheels!

The same for you, people enter the store looking for a hair product, but you can offer them the complete solution. A beautiful wig, that will not embarrass them when somebody strikes your head too fierce.

The glue on wig method, is a way to stick several products to the main reason people came to visit your store. If people buy a wig, sell glue and other protective products.

How to make this a success?

First, do not oversell. People do not get enthusiastic when you keep on offering them other products. Please do not.

People do appreciate a good advice, that seems neutral, but of course has a product attached to it. The best way is to inform your clients. Show them products other people frequently bought together with that specific product. This is also a great opportunity to have your clients help you to sell. If most clients prefer a certain glue, when they buy a wig, you provide neutral advice to your client. And it helps you to sell more.

How are you going to sell more?

Check the all-in-one- business package to see how you can get more tips on how to sell more hair and beauty products.

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Do not shut up because of the novel coronavirus!

Do not shut up because of the novel coronavirus!

Do not shut up because of the novel coronavirus, keep talking hair!

Many resellers of hair imported from China are facing difficult times. In this crisis, caused by novel coronavirus there are no borders, we all face similar kind of challenges. A travel ban will not stop the coronavirus, it will only hurt the business more. Also, all hair stores all over the world, sourcing hair from China, face with the problem where to get the hair from? China is the world’s largest exporter of human hair.

The factories collecting the hair and producing human hair products are still not at the full production level. Today a significant part of the factories still deals with workers who stay at home or supplies not delivered. Indian hair suppliers, for example, face difficulties in exporting the hair to China as we know.

The novel coronavirus shows again how much we depend on each other in the current global economy. It will take at least till the end of the year before a vaccine will be at the market. Even if China will be able to master the outbreak and get back to normal production, the demand will lack behind estimations. Overseas buyers are to occupied dealing with the virus and not capable to buy Chinese products. They are or in quarantine or have limited access to the markets.

The expectation is the world, or at least most developing countries, will face economic slowdown. Or even a recession due to the novel coronavirus. Your clients will buy less often new hair. At the same time, they will still feel the need to look and feel good. They might look for cheaper hair, or alternative products. Or wait longer before they buy new weaves.
Does this mean you have to wait until the virus has become a normal sickness? Do you have to close your hair business for the next coming months?

How to beat the novel coronavirus

No, please do not pause your hair business because I want you to stay in business. Let your clients know you are there for them. The time and the money to buy hair will come back. The novel coronavirus will not be there for ever. You want your clients to spend the money in your hair business when the times are better, right.
There are a couple of business strategies to stay in business long enough to be able to pick up the higher demand when this crisis is history. The most important and cheapest one is to increase the interaction with your clients. Even if you cannot sell hair.

Make money with your expertise

Use your knowledge and insight of the hair and beauty market to write the best blog postings ever. If the business is slowing down, use the free time to go out and look for hair and beauty trends. Share your experience in a blogpost or on social media. This is the best time to promote your brand and your expertise.

Writing blog postings and taking pictures will not cost you much money. You can create content that will be attracting leads and clients for a long time into the future. Having a business does not always allow you to divide enough time on your marketing strategy. Use this crisis to boost your marketing effort, and again without hardly spending money.

You can also promote the business of others, and they will be interested to pay you for this. Make sure the products and services you promote do fit with the ideal client needs and preferences. If you can also allow some AdSense advertisements on your website or blog. Not all over the site, but you can add value to the relevant blogs.

Interact with your clients

Social media is a great, but time consuming, tool, now you can interact more with your visitors. If people leave a comment, you can now respond much faster. Big chance they are still online after leaving the comment and when you respond in real time you can keep the conversation going.

See What Others Also Read

It is all about when the going gets tough, you need to make sure your clients know you are still there. Even if you cannot make a sale, invest in the relationship. The moment they can buy again, or you have enough stock again, your sales will pick up fast enough to make up all the lost sales due to the novel coronavirus.

Let me hear in the comments below how you deal with this.

Do not let the Coronavirus eat your profit!

Do not let the Coronavirus eat your profit!

Sales will drop due to Coronavirus regardless the origin of your hair!

There is no more doubt, the Coronavirus will eat the profit of most stores all over the world. The measures to protect the outbreak, the uncertainty and uncontrollable spreading all over the world will slow down the economies and with this your sales too.

Despite the advice from the World Health Organisation, the US and Australia said they would deny entry to all foreign visitors who had recently been in China. Earlier, countries including Russia, Japan, Pakistan and Italy announced similar travel restrictions. The advice from the WHO is to limit the negative economical and health impact of the Coronavirus. But a ban also has a discriminatory impact, people start to avoid people who might be a risk to their health. Even if there is no reason whatsoever. I also think we should in times of crisis help and comfort each other. How difficult this might be because of all the uncertainties.

But all this means on top of lower availability of stock, there is less appetite to buy any new product or good. Less demand for hair and wigs will most probably hit your bottom line this quarter. Less sales and perhaps less profit.

Time for some measures to fight the Coronavirus.

Do not sit still and wait until the virus is gone and we have time to worry about other things. Now it is the best time to react and to fight the virus.

Why will people buy less hair extensions or wigs?

To understand why people will buy less, you must realize economy has everything to do about feeling good. If your client know she will get a salary rise, even before she gets the rise she starts thinking in possibilities. “What if I buy more of this, or what if I redecorate my house, or what if I buy a new wig?” This has helped the healthy economic growth for the last several years. But now this is under pressure due to the Coronavirus. The weird thing is, even if you do not sell hair from Chinese suppliers, or if you are in an area far away from Coronavirus victims, people, will still prefer to keep their hands on the pockets.
If you want to see the proof of this, just check the red figures on the stock markets all over the world. Investors like to buy stock in companies they believe will make more sales and profit in the future. If they expect disappointing sales, they sell the stock and the value will go down.

Also, the CEO’s of major firms like Apple, Starbucks and McDonalds foresee lower growth and reduce operations. This will not only impact the operations in China, but all over the world. Chinese people will travel less and consume less. The Government has placed restrictions on family or group gatherings, while people have less to buy. This again will also influence the import of certain goods.
Overall there is less money to spend, and this will impact the economy all over the world. People will prefer to keep the money in their pocket.

What can you do about it?

As mentioned before, it is important to educate your clients about the risk of the Coronavirus. Or better how limited that risk is, especially for the hair you are selling. This is again an opportunity to show how well experienced you are. So, write a blogpost about the Wuhan Coronavirus in relation to the product you offer. For some background information see my previous blogpost. People are searching the internet for news about the virus, so it will help to be specific and to use the keyword Coronavirus with some terms related to the hair you are selling.

Next to this, see if you can offer some discount coupons. People might hesitate to buy goods they do not see as their first priority. We all know you can fight anything from scary spiders to the Wuhan Coronavirus if only your hair looks gorgeous. A discount might do the trick to seduce your client to still buy the hair. Make sure you put a time limit to the offer, otherwise she will still wait to buy the hair until the virus has been long forgotten.

Organize a hair extensions party with China as your special theme. People will be curious to know more about your hair and about china. The unknown has always been attractive. This way people can talk about their fears and share with each other stories. Make sure you have enough knowledge yourself to answer any question about the Coronavirus or ask somebody with a medical background to support you. You will see, once your guests are feeling relaxed, they will be very fast in the buying mode. And what can they buy? Your beautiful hair!

Leave a comment below to tell me how you are fighting the Coronavirus to keep on selling hair!

Stop selling hair, the Hair has the Wuhan Virus

Stop selling hair, the Hair has the Wuhan Virus

What to answer a client who tells you the hair has the Wuhan Virus?

The Wuhan virus is spreading around the world in a rapid tempo. The Chinese New Year is not helping, as millions of people will travel and potentially spread the Wuhan Virus. We all know China is the number one exporter of Artificial hair, and hair can be synthetic, human or even from animals.

Your clients can easily make a link between the outbreak of the Wuhan Virus and the hair you offer. But is it true, should you stop selling hair because of this coronavirus? A virus very similar to SARS that resulted in more than 8000 cases in 2003.

Are your clients right, there is indeed a risk with buying hair now, or can you convince them to keep on buying hair?

What is the Wuhan Virus?

The Wuhan virus is a so-called coronavirus, like the SARS and MERS viruses. The common symptoms include for example a running nose, headache, cough and fever. The more dangerous kinds of the virus will lead to shortness of breath, chills and body aches.

At this moment it is too soon to know how the virus will evolve. Will it simply going to die out or will it have a serious worldwide impact? It is fully understandable if people, like your clients, have questions about the safety of natural products they buy from that region.

How is the virus transmitted?

The coronaviruses mostly spread through coughing or sneezing of by touching an infected person. But not only by air, but it can also spread if faecal matters encounter another creature’s mouth. In this scenario can serve as a potential viral crossover point. If the hair is not cleansed well enough the virus could be transmitted.

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What to tell your clients?

If your client hesitates to purchase the hair, there are several points you can share in the conversation with her.

First, the Wuhan province, the source location of the virus, is not known for the manufacturing of hair extensions.

Secondly, most human hair is imported from abroad and manufactured in China.

Third, the production of hair includes the cleaning, there is a very little chance a client will receive raw uncleansed hair.

Only if clients purchase products like shaving and paint brushes made from animal hair, they must check the origin.

Keep on selling hair

The hair extensions market is famous for the various stories about the origin, production and treatment of the hair. About Indian hair people defend the hair is stolen from the donors. In some regions the production is not very environmentally friendly and uses very aggressive chemicals. And we all know there is no rule book about the use and communication about the grading system.

Luckily you are used to explain to your clients the truth about the hair you are selling. This is part of your marketing plan. So, this new story, about the danger of the Wuhan virus for the hair extensions, is just one more story you must explain. Tell them the truth and tell them it is safe to buy hair. Show them you are the expert and they will keep on returning to you for more hair.

Please leave a comment if your clients ask you about the safety of the hair you are selling.

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