You know what I hate most when I am buying something I need? The idea somebody is selling me something. I prefer to be in control of the whole process and I want to be the one who makes the decisions. Not the other person who only wants to make a profit on my expense!

The same goes for 97% of your customers, who want to buy hair extensions. So how do you make your hair sales target a success and the client 100% happy?

Do not sell hair if you need to sell more hair

First of all, make sure there is a match between you and the client. Avoid to only go for the deal. Do not forget, you are not selling strands of hair, but you are selling self-esteem. Your client is looking for a way to look awesome. For that special occasion like her best friends-wedding, of the party at school. Or to make some heads turn around. Make sure you understand her needs, and again that’s more than a bundle of hair.

How do you look?

So you are selling self-esteem, right? Let’s start with your own image. Take a look in the mirror and tell me, what do you see? Is it the girl you feel pity for, or is it the woman that dominates the world, or at least the party?

Remember her name

You should not only be looking good, make sure you have an eye for those around you. Be friendly and invest in memorising the names of the people around you. I always feel special if the stranger, still remembers my name when we say goodbye after a conversation. It shows honest interest in me and it gives a boost to my self-esteem.

Launch your own hair store with the all in one hair business package, complete with hair samples

Time to listen

In any chat with your client, make sure there is time to listen. Listen with focus. Avoid your potential client feels your are only listening to find the best moment to interrupt to broadcast your own message. Listen, and learn. Your client will tell you things you can use later on the conversation to get connected. Not only her name but also her day to day struggles; her idea about a bad hair day and the alternatives she already tried.

I mean really listen
If during the conversation every now and then you refer to what she told you earlier, the client will feel she is still in control and the one making the decision. And on top of that, she will like to keep on engaging with you. Because you are a nice and self-assured woman to talk with.

Do you know what is the most difficult and time consuming part of the decision making, buying hair?

The fear we buy wrong hair, the risk we spend our money on hair extensions that tangle and does not make us look good. The number of people who can spend their dollar twice are very limited, so you want to be sure you only buy something that is worth its money.

And that’s exactly the same for your customers, they also want to be sure they are not disappointed after they purchased the hair extensions.

Some tips if you need to sell more hair with Success

Find a role model. To grow as a sales person or even better as a successful business person, find a role model. Find somebody you admire because of her or his success in doing business. Follow this person on social media and mirror your actions with the actions taken by that role model. You will see this is a natural and very efficient (and fun way) to improve yourself and to gain more self-esteem as sales person and entrepreneur.

Nothing wrong with a good party right? And I do not only refer to hair extensions parties. Celebrate your success, no matter how small. Enjoy and get addicted to this. Do not believe people who say you can get tired of winning!

And everything written above, goes also for your online presence. Your social media, your website, your blog. Benefit from the free trial for a shopify webstore.

Listen to people who leave a comment, even if it is the 6th time people ask only for the price of the bundle deal. Check their social profile and include a personal note in your response.

Check your website regularly and make sure it has fresh content. Avoid only showing the best bundle deal, better to include pictures of your success (happy clients, great pic’s and many more trophies )

Follow you clients and potential clients on social media, make sure they feel you are there when they are ready to buy hair, your hair!

Tell me, what do you need to sell more hair?