Original post: 20th April , 2017.
You are looking for ways to grow your hair business? What about using a centuries old proven concept to support your business and is fun too?
The Sales Support Stokvel
To grow your hair business, you need to have good hair, a loyal client base and good marketing. With a Sales Support Stokvel you have all these three in one.
A Stokvel, used the first time by British settlers in the South of Africa named “stock Fair”. Farmers used this to rotate the money of regular stock auctions. This was a system based upon trust, using the peer pressure as control. Nobody wants to be in the group of peers, neighbors or family to be a cheater.
How will this work to grow your hair business?
A Stokvel creates a community, the members will meet and make a real happening of the meetings. Find a member of your community of good reputation and who can be an ambassador of your store. Ask her to start to organize the Stokvel. She should look for the members amongst girls and women that also might be part of the market you want to service. Your ideal clients!
Feel free to reward the person that will start the Stokvel. To be honest you should reward everybody who is talking good about your hair business.
Make sure the organization and money of the Stokvel is not in your hands or store. Keep it separated to avoid any infringement of trust.
Avoid WhatsApp Stokvel
Be careful to participate in the latest trend on WhatsApp, a Stokvel WhatsApp group. Many people have been disappointed with this new trend.
Hello, I don’t understand about the Stokvel can you clarify this more??