You post every day a bundle deal. And you do get requests about the price, but nobody is buying. I recommend you to read further to see how to Market Your Hair Extensions.
4 things to keep an eye on
To sell hair, you need to think about at least 4 things that are relevant for your clients. If you know the answer on these things, I promise you soon will be able to Market your Hair Extensions and to sell hair.
Do not buy the hair you like
Of course you want to sell hair. If you start you would like nothing more than buying the most beautiful hair you can find. But please don’t. Do not buy the hair you like, unless you only want to sell to yourself. Better to investigate the kind of extensions or weaves your potential clientele likes. I have seen too many dreams shattered because nobody was in need of the hair. Hair that was only loved by the shop owner.
Observe your potential clients
You need to find out at what location your clients go to look for their hair or beauty products. What kind of online store or brick and mortar store. You can test this by visiting the possible location of preference. Observe if your potential clients do show up at certain markets, stores or shopping areas .
Be where they sniff the hair
Your potential clients will check online, in magazines and on social media for information that will support their decision to buy hair. If you want them to buy from you, you need to know what sources your clients use. Advertise in these magazines or make sure your postings do include the ingredients your clients use to make their hair buying decisions.
Sell Hair on Your WooCommerce store
How much will you charge for the hair?
Very difficult and very important, especially when your clients are not yet familiar with the quality of your brand, is the pricing. The challenge in selling hair online, is that your clients can not feel the hair before buying. The only factor they can compare with other stores is the price. This is sad because even if you know you have the best hair of the city, people will only buy the cheapest hair from the competition.
Now you have to find the answers to all these topics, so your potential clients will find you when they search for hair.
I will check your marketing ideas for free
Leave a comment below this post if you would like me to check your marketing ideas for free.
